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Recent News


Leading From The C-Suite: Alejandro Betancourt López On Five Things You Need To Be A Highly Effective C-Suite Executive
As part of our series called “Five Things You Need To Be A Highly Effective C-Suite Executive,” we had the pleasure of interviewing Alejandro Betancourt López.
Nov 6


The counterintuitive hiring rule that built Leopoldo Alejandro Betancourt López’s empire
Business schools teach students to evaluate opportunities through financial models, market analysis, and competitive positioning. Leopoldo Alejandro Betancourt López starts somewhere else entirely.
Oct 22


Alejandro Betancourt López Reveals Why Innovation Is Dead (And What Works Instead)
Alejandro Betancourt López believes the real wealth creation over the next decade won’t come from inventing new technologies. It will come from anticipating where value migrates within existing industries now
Oct 18
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